Government Imposes Warnings Pressure over Drinks Firms

The Government announced on Monday that only 15 percent of alcohol labels clearly spell out the health dangers of excessive drinking, despite a pledge by the industry three years ago to do more.

The drinks industry could be forced to put health warnings on alcohol as per the proposals issued by the Government.

The figures report that despite a voluntary code agreed between industry and Government in 2007, only 15% of alcoholic drinks currently bear five key messages.

Public Health Minister Gillian Merron warned, "Whilst there should be no need to bring in legislation when the industry can clearly sort it out them, we will not hesitate to act decisively if industry does not deliver".

As per the code, the industry promised to label drinks with quantity of units contained; advice on responsible drinking; drinking during pregnancy, charity contacts and NHS-recommended limits.

The Government posted that it would initiate a consultation period with the industry in a bid to improve compliance rates.

"We have now received assurances to comply from most of the major manufacturers and retailers", Health Secretary Andy Burnham said.